This motion graphic promotes an app that connects farmers with consumers for pre-ordering goods before market day. It opens with contrasting scenes of overstocked and understocked stalls, immediately highlighting the common challenges farmers face. The narrative then shifts to a farmer discovering the app, followed by consumers placing orders, showcasing how the app reduces waste and improves planning. The video uses bright, geometric visuals and playful animations to make the app feel approachable and user-friendly. Happy customers emphasize the app’s role in building community connections. By visually demonstrating the app’s benefits in a simple, engaging way, the motion graphic effectively captures attention and encourages both farmers and consumers to use Local Harvest.
2024